The Weeknd, "The Knowing"

by Dave Bry November 28, 2011

Everyone will probably have a different favorite part of Mikael Columbu’s new video for The Weeknd’s song “The Knowing.” As is the case in Columbu’s other videos, there’s lots to enjoy. (It’s 7 minutes and 45 seconds long!) Some people like the laser beams shooting out of the people’s’ crotches. That’s pretty cool, sure. But I think I prefer the part around the 4-minute-mark where the earth (or is it “Ethio”?) splits into two flaming semi-spheres that float together in space like when Pac-Man and Ms. Pac-Man meet. I also like when The Weeknd gives his pet miniature giraffe a present (which might be human heart on a chain?) It’s like when Princess Leia gives her message for Obi-Wan Kenobi to R2-D2, if Princess Leia were the Russian oligarch from the DirecTV commercials.