Henry Blodget Can't Quite Afford Investigative Journalism Either

Henry Blodget is learning some hard truths (again)! This morning he’s gone all up on the Twitter, to explain, on behalf of his publication, Business Insider, that investigative reporting is time-consuming and expensive! (Did you know that?) “All right, look, here’s the truth about this investigative reporting thing…” he wrote. “Everyone says they want more of it. No more aggregation, please. No more links. No more slideshows. No more picture [sic] of Erin Burnett.” He is talking about Nick Carlson’s new story on the origin of Facebook, but he simply can’t give these kinds of stories to you all the time! “But the truth is, if we tried to do 3 a day, with our staff, we would DROP DEAD. We’d also go bust. Neither being a happy outcome.” So: “We’re going to try to give you one of these once in a while. You like reading ’em. And we like making ‘em.” But? Yes, there is a but: “And we’re going to give you house porn, and features, and pictures of Erin Burnett. Because, truth be told, you GROOVE on that sh*t!” It is I guess true. Come for the Squawk on the Street pics, stay for the elaborate historical investigations. (Or is it the other way around?)