Franchise Unbeatable
“At the end of the day, Brand Ebola may be too strong to counter. ‘It’s got high awareness, it’s easy to understand, it’s got a fairy simple story,’ said Calkins. ‘It’s the ice bucket challenge, but bad.’”
“At the end of the day, Brand Ebola may be too strong to counter. ‘It’s got high awareness, it’s easy to understand, it’s got a fairy simple story,’ said Calkins. ‘It’s the ice bucket challenge, but bad.’”