America Still Hungry For Magazines

“Allrecipes has been the biggest winner [in audited magazine circulation] so far this year, boosting circulation by 70 percent to 1.1 million, including a 76-percent rise in subscriptions. Even single-copy sales bumped up 9 percent, bucking the industry trend. The good news follows a January rate base increase for the brand. EatingWell and Food Network Magazine also demonstrated that the epicurean market remains one of the strongest in the business, both posting solid circulation gains above 6 percent. Interestingly, Diabetes Self-Management and Diabetes Forecast also had two of the most successful starts to the year. The brands were up 26.6 percent and 15.8 percent, respectively, with each touting a circulation of around 500,000.”