Fake Cigarettes Spawn Fake Subculture

“E-cigarettes have become a smoking-hot topic. They’ve sparked a variety of debates, about everything from how they are marketed to where they should be allowed to be used. But something’s been lost in the haze: E-cigarettes are fascinating technological objects. Blow past the big names like NJoy and Tru and you’ll discover that e-cigarettes have spawned a ‘vaping’ subculture.” [Via]