Organic Food Makes You A Monster

“These findings reveal that organic foods and morality do share the same conceptual space,” Eskine concludes, adding that the study “suggests that exposure to organic foods helps people affirm their moral identities, and attenuates their desire to be altruistic.”
 — Loyola University New Orleans psychologist Kendall Eskine discusses his finding that being around organic foods turns you into a jerk, apparently because you think the organic food makes you extra virtuous. This explains why people who shop regularly at Whole Foods are so insufferable.

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