Gatorade Would Like You To Know That Water Is Totally For Primordial-Ooze Types

Sure, using the verb “to evolve” and the phrase “elite-level hydration” in the new ad campaign for Gatorade implies at least a little sophistication as far as beverage ads aired during televised sporting events go. But really, using the old Idiocracy-parodied saw about “electrolytes” and going all pickup-artist with the slogan “Water has no game” in other ads? Why not just say “Water is for total pussies (and plants)”? At the very least, that ad campaign would get tons of extra press coverage! [Via]